Introduction
Designing and developing learning solutions is a journey. I utilize a multi-step process for the creation of all content by following the (modified) ADDIE process. The areas I focus on are:
Robust and original content (and context) that supports learning objectives
Timely progress on content development
Analysis of the learner outcome to continuously improve the content and other learning materials
I use Gagne's instructional events as a framework to present content. The flow includes a hook, learning objectives, prior knowledge, current content, examples, practice, feedback, assessment, and retention.
The documents I describe in some phases are linked at the end of the page.
In the preparation phase, I cover the following:
Initiate communication with the project sponsor(s), stakeholders, and subject matter experts (SME)
Examine the scope, tone, and rigor of the learning content; consider comments from learners
Agree on the project timeline and deliverables, and who should review the project deliverables in what order and when
Go over any open questions before the development begins
I also explain how I monitor the project's progress and inform the stakeholders of its status. Typically, this involves creating a shared folder on the company's SharePoint site, a dedicated Teams Channel, and a project tracker spreadsheet. I upload the spreadsheet (linked below) to the SharePoint folder so that it's available for anyone at any time.
The project starts with a kickoff meeting, which I usually organize in two parts. The first meeting involves all parties, while the second is dedicated to the subject matter experts only. This is because there are many topics to cover at the beginning of the development, and it's not feasible to address everything in a single meeting. Two separate meetings generally alleviate the pressure to cover everything in one sitting.
In the first meeting, we cover:
Needs analysis to identify performance gaps, determine the underlying issues, and recommend solutions
Current project status, if available
Desired performance outcomes
Project requirements, roles, scope, and schedule
Delivery modality
In the second meeting, we cover:
Roles and expected responsibilities
Collaboration arrangement (agenda and action plan documents linked)
Development schedule
Tips on composing robust content, including tools and resources (linked)
The Design phase is a crucial foundation for creating meaningful learning content. I enjoy this part of the process because good writing leads to constructive learning engagement.
During this phase, I follow a few important steps to ensure that the learning objectives are defined based on task analysis and SME feedback. I also sketch out the assessments that map to the learning objectives and business goals.
I pay particular attention to the learning objectives because they are the blueprint for all other content. The learning objectives communicate to the learners what they should be able to do so I make sure each objective is clear, concise, and specific.
The next step is to build the design document. I share this document with the SME for review and feedback and discuss any questions during our regular meetings.
Lastly, I assemble a storyboard that includes the details of the content, theme, images, layout, and assessments. The storyboard is sometimes called a content map.
I then send the completed prototype storyboard to the SME for review and feedback. We finalize the storyboard after examining any necessary changes through quality assurance (QA).
Development is my other favorite part of the process (sometimes, I don't know which step I enjoy more!). I look forward to creating engaging learning experiences that take the learners through their learning journey. Some tools and features I use are:
Storyline: timeline, avatars, voiceover, states, layers, triggers, variables, branching scenarios, animations, motion paths, accordions, knowledge checks, and quizzes
Rise: for mobile devices, co-authoring, interactive sorting, labeled graphics, timeline, accordion blocks
Camtasia: scripts, callouts, tutorials, asset library, templates, transitions, and annotations
PowerPoint: instructor-led training, interactions, zoom, animations, and transitions
Word: comments, Track Changes, Editor, Compare, and automatic table of contents
Canva: job aids, online presentations, infographics, GIFs, whiteboards, banners, collages
SharePoint: OneDrive, Word and Excel on the web, Teams
My approach is grounded in adult learning principles such as chunking, ensuring that the learning material is visually appealing, relevant, and doesn't overload the learner's cognitive capacity. I also draw from the visual design principles presented by Robin Williams in her book, further enhancing the learning experience.
During the development phase, the project undergoes several rounds of feedback and revisions, commonly called the Alpha, Beta, and Gold revision stages. Each iteration involves a comprehensive QA review, which subject matter experts and other project stakeholders carry out. We may even return to the Design phase when warranted to refine the objectives and content. I take into account their feedback and address any open issues before proceeding to the next revision stage.
Working with the Learning Management System (LMS) administrator is typical during the Implementation phase. Depending on the tools or methods used during the development phase, I either upload the final files, such as PowerPoint files, to the SharePoint site or publish the course as a SCORM package and then transfer the zip file to the LMS administrator.
I ask to get access to the course so that I can take one last look before its release.
The Kirkpatrick Model is a widely recognized standard for measuring the effectiveness of learning and training programs. It is common practice to assess the training results at Level 2 by analyzing quizzes and evaluating knowledge check performance.
I check whether an assessment report is available in the LMS to inspect the learner performance. Most LMSes can at least track the quiz questions that learners struggled with. I then audit the questions and the surrounding content to ensure that the content adequately covers the assessed topic. The problem is usually either vague quiz instructions or insufficient depth in content coverage. Once I identify the issue, I make corrections and re-publish the course.
Process Documents
Project Tracker Spreadsheet
Meeting Agenda
Action Items (post meeting)
Course Design Best Practices